 A Brian Lacy and Associates partner
company |
Brian Lacy
and Associates Annual Giving Program Counsel
Contact
Us
By phone:
(231) 360-1776
By email:
ajt@elusen.com
By mail:
Andrew J. Thompson
3122 Gannett Street
Houston, TX 77025
Matching Gifts Listserv
By phone:
(231) 360-1776
By email:
ajt@elusen.com
By mail:
Andrew J. Thompson
3122 Gannett Street
Houston, TX 77025
Matching Gifts Listserv
uk
Benefits
Provided:
- Direct the development of a stronger phonathon which can be central to new donor acquisition.
- Design segmentation, tracking, and reporting strategies that seek to meet specific program goals.
- Teach e-solicitation strategies for cultivating, soliciting, and stewarding donors
- Outline calendar and fiscal year-end strategies
- Train staff in soliciting leadership annual gifts
- Offer direct mail strategies and counsel on mail writing and package design
- Show when and if to use class agents, volunteers and special events within the annual giving
- Construct an annual giving plan
- Craft a better case for support if you are not telling a compelling story
- Statistically analyze donor giving behavior
- Suggest alumni relations and membership programs which boost annual giving
- Guide prospect population surveys when necessary
